And just like that, fall is already on the horizon, running at us like a group of 7-year-olds dressed as the Sanderson Sisters from the 1993 Halloween film Hocus Pocus. Yes, spooky season is among us which means it’s one of our most favorite times of the year – Harvest Hobgoblin time! We know your […]
Read More… from Merchandising for Fall: Labor Day and Halloween
🎶Guess who’s back, back again – Pretty Lady’s back, tell a friend🎶 That’s right, Pretty Lady Fans, your beloved, delicious and oh so nutritious Pretty Lady Grapes are back in season and ready to dazzle the tastebuds of your ever so loving customers. We know that the off season has really been hard without us […]
Read More… from Introducing our Leading Ladies – Early Season Varieties
One easy way to highlight our beautiful and delicious Pretty Lady Grapes is to show where and how they can fit into your customers’ weekly meal prep plans. Grapes are such a delicious snack in and of themselves, that harried shoppers don’t always think to throw extra in their carts to have on hand as […]
Let’s talk merchandising; specifically, let’s talk the merchandising crunch that is summer through the new year. Back-to-school, Halloween, Thanksgiving, etc.—before you know it, it’s January first and, sooner than you think, the whole cycle will start once again. Pretty Lady grapes are a go-to snack/ingredient/charcuterie-board-enhancer for just about everyone (well, everyone with taste), so it’s […]
As you check the weather on your phone app, in the local paper, or simply by walking outside, fall-related anything probably feels laughably far away. But, like a freight train filled with decorative gourds and too much nutmeg, fall is bearing down on us with great, crisp urgency. If you haven’t already, now is the […]
As displays and merchandising go, few holidays are a better fit for fresh produce than Labor Day. This first Monday of each September marks the social and economic achievements of the American workforce; it’s fitting, then, that many of us celebrate it by taking time to rest, rejuvenate, and spend much-needed time with family. The […]
When it comes to Pretty Lady grapes, there’s much more to it than the simple question of “red” or “green.” Our grapes are multifaceted, nuanced, subtle, and surprising—in both appearance and flavor. Since grape season is just about in full swing, you’ll be getting more and more questions about your selection: flavor profile, availability, maybe […]
Drops, that is. It’s that time of year…the weather gets warmer, the sun shines brighter, the birds get chirpier, and green-grape loyalists start pining for their beloved Sugar Drops. This variety has steadily increased in popularity over the years, and it’s no wonder: with their plump size and succulent sweetness, Sugar Drops may have cracked […]
You know Pretty Lady grapes are delicious, that your shoppers can’t get enough of them. But, do you ever wonder why? As with many superior products, the Pretty Lady story begins with the passion of a single person, followed by the passion of the children who grew up steeped in the family business. The unbelievable […]
Floaties and pool noodles have been packed away and fresh fruit salad has given way to crisp apple slices, orange wedges, and big bunches of beautiful grapes. Speaking of which, our Harvest Hobgoblin grapes are in full swing and ready to make your shelves look their autumnal best. But we’re not just talking pumpkin latte […]
Read More… from Happy holigrapes! Merchandising your way to 2022.
Now say that ten times fast! Luckily, mastery of tongue-twisters isn’t necessary to enjoy Pretty Lady’s late-season grapes. They’re all delicious, but we’re particularly excited about this year’s Green Emeralds. They have a fantastic shelf life and are. Absolutely. Huge. We love them fresh and rinsed and unadorned, but they are amazing in recipes as […]
Our Hobgoblin-branded merchandise boxes and cartons are natural superstars (or, for this time of year, “supernatural stars”) of the Halloween aisle, but a little birdie (in a bat costume) told us that these autumnal displays add a distinct fall flair to produce sections all season long. Healthy Halloween options that are actually fun and actually […]
You don’t need magic to ensure your shoppers have access to the world’s most delicious grapes—you just need many, many packages of Pretty Ladies resting elegantly on your refrigerated shelves. Whether Top Seal trays or stand-up pouches, Pretty Lady grapes bring color and panache to even the most discriminating produce sections. We’re in the thick […]
Grape! I mean, almost. We’re not quite there yet, but we only have mere metaphorical minutes before grape season is upon us; so it’s time to dust off the ol’ green (or red, or black) textbook and prep the produce section for summer’s most poppable treat. You’re a busy grocer, and we’re busy grape-ists, so […]
It’s finally July and here at Pretty Lady Vineyards, that means it’s the start of our beloved grape season. Our goal as a company is to be the best table grape business the we can be. We thought what better way to connect with our retailers than creating a Virtual Grape Guide? Now, you may […]
Read More… from Our Virtual Guide to have ‘Grape’ Sales this Season