As fall approaches and families honor loved ones, Día de los Muertos adds bold color,
meaningful traditions, and a celebration of life. Pretty Lady™ grapes fit beautifully into
that spirit by offering vibrant hues, pure flavor, and premium presence… everything
retailers need to connect with customers seeking festive, fresh ingredients.
Why Shoppers Reach for Pretty Lady Grapes
- Color that sings: Scarlet tones of Cherry Crush™, deep richness of Midnight Beauty®,
and classic greens of Emerald® match the festive palette of Día de los Muertos. - Sweetness meets crunch: Varieties like AutumnCrisp® and Scarlotta® deliver crisp
texture and mild muscat or succulent finish flavors that feel indulgent yet fresh. - Brand confidence: Consistent quality and a trusted name in produce make Pretty
Lady a first choice for shoppers who expect more.
Display Tips for Maximum Impact
- Design with Day of the Dead flair: Use marigold tones, papel picado accents,
and mini calaveras to frame grape displays. Let the grapes’ natural color do the
talking. - Highlight seasonal varietals: Label the Cherry Crush™, AutumnCrisp®, and
Adora® grapes as “Día de los Muertos picks” or “Festival favorites” to guide
shoppers toward current-season choices. - Cross-merchandise with celebration essentials: Group grapes with pan de
muerto, chocolate, or sparkling beverages to spark ideas for festive spreads. - Use signage that tells the story: Promote recipes from the Pretty Lady Virtual
Grape Guide, and add messaging about family growing and seasonal strength.
Let the Grapes Tell the Story
Día de los Muertos honors memory through festivity and life. Pretty Lady grapes, with
their bright color and refined flavor, echo that celebration.
Here’s to a season of color, connection, and flavor.